Friday, 24 November 2017

The Evolution of Peggy Olson in the Workplace

The Evolution of Peggy Olson in the Workplace


Peggy Olson is one of the main characters in the American series Mad Men which is set in the 1960s workplace. Peggy is initially seen in the first episode where she is starting her first day at an advertising company called Sterling Cooper as a secretary to Don Draper. Don Draper is the head of the company. Initially, Peggy is presented as a timid, innocent and conservatively dressed character. On her first day she is disrespected by men who work in the office in an elevator scene. She was standing in front of them and they make a comment saying they hoped that the elevator would take longer as they are ‘enjoying the view’ as they look down at her bottom.[1] This happens constantly in the office. When she walks past, men turn around to look at her behind. She is shown around the office by a character named Joan and introduced to other female co-workers. They openly suggest Peggy should use her looks to get somewhere in the office. The first episode sets out how life was for women in the workplace in 1960. Peggy had no respect in the office although she was determined to progress in the workplace. She was seen as an object by her male co-workers and was encouraged to use her looks to get somewhere in the office by her female co-workers.

Peggy’s first day at the office in the first episode reflects how life would have been for many women during 1960. During in the 1960s women like Peggy, were just beginning to break away from only fulfilling a life as a mother and wife. This is due to a number of reasons, one of them being the introduction of the contraceptive pill. This gave women control over their bodies and essentially made them less likely to have children. More women were beginning to go to university and then to work. Although they was able to go to work they was not treated equally in the work place. There were only certain, lower down jobs women could have. Women were not considered to have the same ability as men. Furthermore, women was not paid equally, did not have high prospects to progress and were often seen as an object by male co-workers. Peggy’s treatment in the office reflects this.


As the seasons go on throughout the sixties Peggy’s character grows. Throughout season one, she works on numerous accounts with Don however he reminds her she is still her secretary and is not appreciated of her work. However, by the end of season one she is promoted after showing off her creativity in a meeting. From there onwards Peggy becomes more progressive in the workplace. She demands a pay rise and her own office. In addition to this, she rejects Don when he asks her to go and work for him when he wants to create a new company. She does this because Don highly under values her work and she knows her value and will not settle for anything less than she deserves. By the last season Peggy is the head of the SC&P advertising company. She is shown to be bossing men around, making important decisions and is shown to be accepted by the men in the work place. Furthermore, she is presented to be stylish, confident and strong.


Throughout the sixties many changes were happening for women as they found liberation. One of those changes includes the Equal Pay Act that was passed in 1963. The act allowed women to be paid equally to men. In 1965 the Equal Employment Commission began operations. This meant that women would no longer be discriminated against in the workplace and they could go for the same jobs as men. Furthermore, attitudes towards women working started to shift. It was no longer frowned upon for a woman to work. Peggy’s evolution within the work place reflects this change in society. Her final position contrasts hugely with her initial representation. She becomes more determined and demanding throughout the seasons. Peggy shows how these changes in society effected women as they demanded to progress in the workplace as they knew they could as it was their newly found right.





[1] Matthew Weiner, ‘Smoke gets in Your Eyes’, Mad Men, 2007 (Series)

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